Jasper Wine MRKT

Wines without Compromise


This Is the place that our staff and friends can post about that great wine or fantastic beer the have had recently and must share with the world. 

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Wines do not have to be expensive to be good!

Posted on 17 September, 2016 at 0:45 Comments comments (0)

When picking out a wine, price should never be your first thought. Instead, consider these questions before you buy your next bottle:


-How will you be consuming this wine? With our without food.

-What style of wine appeals to you?

-What regions or countries do you usually drink from? What grape varietals do you like?

-Do you want a red wine? Or white? Perhaps a rose or something sparkling?

-Do you want to try something new!?! (of course you do!)


If you immediately begin your search for a bottle with a price point in mind, you will automatically eliminate very good wines that are either a few bucks less or more than the dollar amount you've set for yourself. At Jasper Wine MRKT, we make great efforts to ensure we have great wines at all price points and for all situations.


So, now that you've decided what you want/need based on the questions above, the real fun starts! Can you find the wine you want at the price you'd like to pay? This is where your decision to shop at a store curated by passionate wine professionals comes into play. We are more than happy to help you find that perfect wine at a price that works within your budget. Just because you have $15 to spend on a Tuesday night pizza wine doesn't mean you can't drink a bottle of well made, interesting vino that can both appease and challenge your palate!


Most people automatically assume that more expensive wine is always going to be better. Unfortunately, this is not always the case. There are many reasons for the vast differences in wine prices, including:


-Cost of labour in the region

-Difficulty of harvest

-Quality of grapes

-Supply and demand

-Use of new oak


And, of course, after all the expenses are covered, the winemaker (much like an artist) then has do decide what they feel their creation is worth in dollars and cents. Just because someone who made the wine feels like they deserve $100/bottle doesn't mean the wine is necessarily worth it!

In general, if you are looking for certain regions that consistently offer value for the money, Portugal, Spain, Greece and Southern France are all good bets. Granted, finding your favourite varietal may be trickier but you will also have a wonderful new assortment of native grape varietals to choose from!


Finally, a note of caution – when shopping for 'best bang for the buck' wines, be careful of mass produced wines that are doctored with coloring and flavouring or use oak chips or added sugar to mask the faults in the wine. These bulk concoctions are produced to make money by volume sales and don't offer the consumer anything other than a low price.

Andreas Bender & Bender Wines

Posted on 11 September, 2016 at 0:40 Comments comments (0)

When German Chancellor Angela Merkel wants to impress international visitors, her go to wines are Bender. A one man winery along the Mosel, Bender Wines produce some of the most approachable German wines available in Alberta.


Andreas Bender developed an interest in wine at the early age of 13 while watching his father and learning best practices to farming, producing and aging great wines. His two decades of winemaking experience and skill has produced some of the best wines Germany has to offer on the international market.


Andreas dropped by Jasper Wine MRKT this past week to showcase his wines and to see how Bender wines are doing in Edmonton's marketplace. We were impressed by his easy going  nature and excited to tell him his wines were among some of the best sellers here at the store.


He uses grapes from vineyards in the Pfalz and Ruwer regions of Germany in addition to vineyards on the Mosel - some of the steepest in the world. Dangerous inclines that are not for your average vintner.


Jasper Wine MRKT currently stocks several Bender wines that retail for less than $25.00, offering exceptional quality for their humble price. Choices are Bender Pinot Noir, Der Rosé, Weißburgunder (Pinot Blanc), Paulessen Reisling and both the Kulina Reisling and Gewurtztraminer, and his traditional style Dajoar Riesling Zenit at $37.50.


Come to Jasper Wine MRKT and explore the unconventional wines that Andreas Bender has to offer.

Unassuming & Honest

Posted on 6 August, 2016 at 0:35 Comments comments (0)

Jasper Wine MRKT is pleased to showcase the wines of Lock & Worth for the month of August. Located on the Naramata Bench in the Okanagan Valley, Lock & Worth is the brainchild of Matthew SherLOCK and Ross HackWORTH. Looking at the minimalist labels, one could (rightly) infer that these two would rather put their money into the wine then into full page magazine adds and flashy marketing. These small production, single vineyard wines are all handpicked, unfined and unfiltered, resulting in a slightly hazy wine once in the glass. All the wines (even the rose) are raised in neutral French oak to avoid heavy overtones of toast and vanilla which would detract from the purity of fruit achieved in this lineup. These wines are fresh and focused and are deserving of your hard earned dollars. Just ask many of the MRKT regulars who picked up a non-descript bottle of Lock & Worth one day and found themselves coming back for another bottle.... or three.